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Highly skilled in coercion, this gear amplifies your ability to command and control. A Ghost set up with added stealth for sneak attacks delivers undercover results for when you need to slip a few bites past your friends for bragging rights.
The Keitech Easy Shiner is an innovative swimbait that combines a shad body with a tournament-tested swim tail.
To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass.
On top of being a flutter spoon, rattle spoon and bladed spoon, this new Spade Blade version is jointed which gives it unique movements in the water.
There’s a lot to like about this small but mighty rod and reel combo.
The Stealth Dry-Tec Heavyweight Sherpa Mitten is designed to keep your hands warm and dry in the most grueling fishing conditions.
Tungsten Shrimp - A fresh take on the classic "Teardrop" lead jig that ruled the ice industry for years!
The 3.25" Slinko from Yamamoto is a bite-sized version of the original 5.5" Slinko.
Store up to 15 fishing rods or fishing rod and reel combos in less than 18" of wall space
The Kenai XT Thermal is perfect for anglers looking for a lightweight one-person shelter that likes the comfort of a shelter and can move around. **Available for Pick UP ONLY** Cannot be shipped.
13 Fishing Widow Maker Ice Rods are made with Premium EVA handles and ALPS thin wire double diamond coated guides for the precision and durability you demand.
Pro Series Slender Spoons are custom painted for more flash and attraction! Plus, they feature wickedly-sticky VMC® Spark Point hooks to keep fish buttoned.
Designed to stay manageable even in frigid water Special additives deter water absorption that causes ice build-up
Cortland Master Braid™ is the most consistently performing super braid, ideal for a wide variety of freshwater and saltwater applications.
Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait
The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude!
Meet the Gamma Fly, a precision-crafted 1.25” - 1/32 oz Tungsten Scud Hair Fly Jig engineered for serious anglers.
Designed to keep jigs, spoons, and other lures in place and secured to your ice rod.
A legend, reimagined. The next generation of Legend Tournament Bass is the latest in St. Croix Rod design, materials, and angler recognized feedback.
A specially designed 100% fluorocarbon formula for ice fishing. Thinner diameter and supple to stay flexible in cold weather conditions.
Bodies and spool machined from solid aluminum bar stock
With a rare combination of high performance and value, it’s no secret why the Premier® series has been the most popular U.S.-built rod for decades. Available in 38 spinning models, there is a rod for every freshwater species out there.