Soft Plastics

The Coconut Crab  is a new style of soft baits that are 10 times tougher and last longer than the competition.

Custom Jigs & Spins Ratfinkee

Small appendages for life-like movement
Imitates natural panfish prey
Designed for a horizontal presentation
Small enough for picky panfish yet large enough for perch and crappie

We all know how Wacky rigging attracts big bass – that’s no secret. It's the same for enticing monster panfish through the ice!

Beavertail bait is a revolutionary lure that replaces live bait. Unlike plastics, it has a natural meat scent, a life-like natural feel, and it's durable.

Bold soft baits crafted for the serious ice anglers; the Tetrad is what you want if you like to fish with high-finesse presentations.

Small appendages for life-like movement
Imitates natural panfish prey
Designed for a horizontal presentation
Small enough for picky panfish yet large enough for perch and crappie

Thin tapered legs designed for high action with minimal jig movement
Ideal for perch and crappie
Designed for a horizontal presentation
Large body for easy rigging

The VMC Tungsten Wax Tail Jig is pre-rigged with the Wax Tail soft bait.

The Bernie is a new style of soft baits that are 10 times tougher and last longer than the competition.

The Paralyzer is a new style of soft baits that are 10 times tougher and last longer than the competition.

The BAMF is a new style of soft baits that are 10 times tougher and last longer than the competition.

The Tütso™ features a horizontal precision ball head tungsten design, an ultra-sharp Mustad gold hook, a superior paint scheme and a paint-free eye.

Bold soft baits crafted for the serious ice anglers; the Sneak is what you want if you like to fish with high-finesse presentations.

Bold soft baits crafted for the serious ice anglers; Jeffrey is what you want if you like to fish with high-finesse presentations.