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The Tikka Flash is a mini crankbait style lure that is perfect when targeting a variety of fish like Bluegills, Crappies, Perch and more!
The Pinhead Mino has been a staple in ice angler's tackle boxes for many years.
Small larva-like realism for strike inducing attraction. Lead free Tungsten construction provides the best sensitivity and return on traditional fish-finders and forward facing sonar Premium. VMC® treble hook increases hook up percentages.
On top of being a flutter spoon, rattle spoon and bladed spoon, this new Spade Blade version is jointed which gives it unique movements in the water.
Pro Series Slender Spoons are custom painted for more flash and attraction! Plus, they feature wickedly-sticky VMC® Spark Point hooks to keep fish buttoned.
The Dirty Bomb Minnow uses Dead Man Switch technology. The LED will begin blinking when the Minnow is dropped into the water.
Tungsten construction provides the best return on electronics. Ultra fast sinking to target fish before they pass by. Small attractor blade adds flash and vibration. VMC® Ultra Glow colors last up to 15 minutes.
The Jointed Pinhead has been a staple in ice anglers tackle boxes for many years.
Thanks to a unique internal tungsten weight system, this bait will sink as fast as your average tungsten ice jig.
For the last decade, gliding and darting baits have taken the fishing world by storm.
The Eye-Ball Spoon combines lifelike detail with eye-catching flash. Its backside features a variety of vibrant glow patterns designed to attract fish in any condition, delivering the perfect balance of visibility and realistic appeal.
Freedom has taken its highly successful Minnow Spoon and kicked it up a few notches in creating the new Hammered Minnow Spoon.
The Tikka Flash PT is a mini crankbait style lure that is perfect when targeting a variety of fish like Bluegills, Crappies, Perch and more!
The Swedish Pimple is a superb jigging lure that has been popular with fishermen since 1955. This type of lure has been widely used in Sweden for over 100 years with exceptional results on both fresh and salt-water fish. Jig it, summer or winter!
The Eurtotackle Z-Viber was the first ever micro lipless crankbait on the market!
Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profile.
This year we’re happy to provide exactly what you wanted—Pro Series Slender Spoons™ in GLOW!
The Tung Bug is a tungsten blade bait designed for ice fishing.
The Tungsten Forage Jig is the perfect balance of speed and action. Constructed of Tungsten, which is 70% more dense than lead, this spoon is heavy for its small profile.
The tiniest Rapala® lure yet. With its micro profile and finesse rocking design, the new Nano Rap® excels at vertical jigging, triggering more strikes.
Lifelike features and a vibrant, strong, painted treble hook lures fish in and entices them to be your next catch!
The Twitchin’ puppet it’s bite sized profile on comparison to the other members of the glide bait family. When twitched and ripped the tail fin and wide profile allows this bait to dart and glide imitating a dying baitfish.
